Blog
Website guides for business owners
Plain answers to the questions business owners ask before, during and after getting a website.
Articles
Local marketing
Local SEO checklist: 10 ways to help customers find you on Google
Local SEO is how a shop, clinic or service business shows up when nearby customers search. Here are ten practical steps, what to avoid, and how to tell whether it's working.
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Local marketing
Instagram ads or Google Ads: which is better for a local business?
Google Ads reach people who are already searching. Instagram ads reach people who weren't looking yet. Here's how to choose, where the click should go, and how to start without wasting money.
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Local marketing
Google Business Profile: how to get your business on Google Maps
A free Google Business Profile puts your business on Google Maps and in local search. Here's who can have one, how to set it up and verify it, and why it works best alongside a website.
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Getting started
What to prepare before getting a website
A little preparation makes your website faster to build and your quote more accurate. Here's a practical checklist of what to decide and gather before you start.
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Getting started
Website vs Instagram page: does your business need both?
Instagram is great for being discovered. A website does jobs Instagram can't. Here's what each does well, where an Instagram-only business falls short, and how the two work together.
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Website costs
How much does a website cost in India?
There's no single price for a website. Here's what actually decides the cost, the different ways to get one, the costs that come after launch, and what to ask before you pay.
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